The Truth of Luxury Advertisements
نویسندگان
چکیده
The luxury goods industry has many tactics to better sell and market its products the upper class. More recently, there been a shift in consumer’s interest from only rich now growing middle-class. Due recent social economic shifts, tendency buy more expensive increased. Corporations have adapted this, with examples like Supreme using limited timed drops entice consumers give illusion of scarcity. These concepts so successful that even food applied them. Also, new jobs being an influencer/content creator given way ways publicize goods. This also created for average teenager or young adult be empowered by secondary market. With this industry, anyone can start their collection without having luxurious income profit were once unattainable most workers.
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ژورنال
عنوان ژورنال: Journal of Student Research
سال: 2023
ISSN: ['2167-1907']
DOI: https://doi.org/10.47611/jsrhs.v12i2.4438